How to GROW, INFLUENCE, and DOMINATE in your market RIGHT NOW!
In every crisis, there’s a silver lining and in this webinar training series, we show you how you can position yourself as the ‘go-to’ market leader and expert:
- NOW is your time to SHINE. Are you READY to take the lead?
- Are you READY to attract new owners looking for STRONG PM Leadership?
- Are you wanting to DOMINATE in your marketplace and become the PERCEIVED market leader?
Conditions have never been better to now take the lead!WHATEVER you do…DON’T go into ‘reactive mode’!
-Implement ‘WALK-THROUGH video and/or 360 camera inspections to lease your properties…don’t still be using BORING property marketing photos.
-Don’t just place your routine inspections ON PAUSE. Start implementing Virtual Routine Inspections until you can get back to your full property inspections after lockdown.
-Make sure you’ve called and communicated with all your owners and tenants and put them at ease.
So…this is your time to SHINE on social media and in your marketplace so Property OWNERS can see you as the go-to agent and expert.
When you’re perceived as the DOMINANT MARKET LEADER…they will come to you and won’t have an issue paying your fees.
BECAUSE all they want is peace of mind!
If you want your phone ringing with this type of business, JOIN us with our new 12-part training series ‘Grow, Influence and DOMINATE’.
- Watch on any device, anywhere.
- One subscription covers your WHOLE team and they can have their own access codes.
- Attend the live sessions or watch the recordings later, at your convenience.
- ‘Call-a-Coach’ and get access to Darren, Michael, and Deniz whenever you need expert help and advice.
Whether you’re a business owner, a BDM (Business Development Manager), or a property manager also assigned to growth- this series has plenty for you!
These TWELVE recorded webinar training sessions are delivered by three of the world’s best PM Growth and Profitability teachers and coaches.
Collectively, Deniz Yusuf, Michael Sanz, and Darren Hunter have personally signed up over 2000 managements/ doors and successfully managed thousands of rental properties over their PM careers. Together they have assisted hundreds of PM companies to grow and make more with the business they already have over Australia, New Zealand, and the USA.
Frequently Asked Questions…
I find it hard to attend live webinars. Can I watch the recordings later?
Yes! Your membership will include access to our comprehensive IGT Exclusive Members Portal.
We usually load the recording ready to watch within two days of the live webinar, ready to watch at any time!
Can I join at any time?
Of course! Should you have missed some of the live sessions you will be able to access the recordings in the IGT Exclusive Members Portal, along with our full training resources waiting for you to watch, learn and GROW! Check out all the other resources you have access to (see the link below).
Grow, Influence and DOMINATE Training Series
Session #1 – How to CREATE Videos that attract NEW OWNERS
Whether it’s on Instagram, Linkedin, or Facebook, EDUCATIONAL VIDEOS captures the attention of your prospects instantly when they scroll through their feeds. Knowing how to create educational videos and what to say is KEY to attracting new owners to you.
- What type of message will capture the attention of your prospects in this CRISIS
- Learn TEN types of educational videos you can easily create yourself.
- Know-how to OVERCOME your FEAR and THRIVE in front of the camera.
- Learn different tips and keys on loading videos and using Facebook Live.
- Six effective ways to use Facebook Live to expand your influence and grow the perception of dominance.
This webinar will be presented in April and the recording available straight afterward.
Session #2 – How to BROADCAST yourself to your PROSPECTS
Now that you have created educational video content we show you what to do with it and where to place it. There are many ways you can broadcast your message, but here we show you what’s most effective and working right now.
- How to place your video content using ORGANIC and PAID strategies.
- What is a Facebook ‘lookalike’ audience and how can you use it to (ethically) reach your competitor’s owners and drop your educational videos right in front of them.
- We show you how to create a Facebook lookalike, video views, engagement, and website visitor audience.
This webinar will be presented in April and the recording available straight afterward.
Session #3- HOW to KNOW your Competitors’ ability to sign up NEW Business (so you can be better)
Michael Sanz has done dozens of Secret Shopper Reports calling hundreds of agencies across Australia, New Zealand, and the USA, posing a potential owner/client. In this session, Michael shares his special and qualified insight on knowing your competitors so you can speed ahead and take the lead with new business.
- What are the key mistakes nearly all agencies make when it comes to handling new business inquiries, so you can ensure you don’t do the same?
- What are the keys to look out for to know how good (or how bad) your competitors are when it comes to dealing with the new business inquiry?
- What really impresses owners when it comes to you handling their new business inquiry, so they will choose you instead of your competitors getting it.
This webinar will be presented in May and recording available straight afterward.
Session #4 – How to conduct a ‘Virtual’ Investor Education Evening
Virtual Investor Information Evenings really work when you know how to do it right. Just because you’re in lockdown (or in near lockdown conditions) this doesn’t mean you still can’t run an event for people interested in property investment. You can bet your competitors are not doing ANYTHING at all, so use this time to SHINE!
- How to use ‘ZOOM Meeting’ to seat your audience, present your speakers and display your presentation. What other platforms can you use?
- What type of content and teaching can you present?
- How to generate leads and follow-up effectively after the session for growth.
- How to source sponsors and cover your costs so you don’t pay a cent (especially if you’re doing paid advertising).
This webinar will be presented in May and recording available straight afterward.
Session #5 – How to BUILD a Powerful Instagram Brand
Catherine Sanz (@catsanz) is her own walking brand on Instagram, and together with her husband Michael Sanz (@coachsanz) they both know how to SHINE on Instagram. In this session, they’ll show you too how to use Instagram as a platform to connect with your prospects and community. Having both run their own property management business together in Melbourne, sit back and let Michael and Catherine show you how to make Instagram work to build your brand. Instagram is the likely next future contender to take over Facebook, so this session is a must-attend:
- Navigating Instagram, learn what key features you need to know to get the best out of posting.
- The difference between using Instagram & Facebook.
- How to ‘humanise’ your brand and content ideas and what your audience really wants to see.
- How hashtags and location tags work and how they will build your influence and audience.
- Understand the value of quality followers and how this converts into new business.
This webinar will be presented in June and recording available straight afterward.
Session #6 – How to Create Memes that Educate, Inspire, and Motivate to ATTRACT new business
Darren Hunter is the creator of nearly all Inspired Growth Training memes.
In this ‘hands-on’ session, Darren opens up ‘canva.com’ and shows you how to quickly and easily create effective memes that are built for engagement and the perception of marketplace dominance. Memes are a great way to attract the attention of your PROSPECTS fast!
- Understand how to create effective memes that inspire and motivate your prospects, increasing trust in you and your services.
- How to write and create HUMOROUS memes that grab the attention of your audience.
- How to create EDUCATIONAL memes that mark you as the market leader and ‘go-to’ expert.
This webinar will be presented in June and the recording available straight afterward.
Session #7 – How to ATTRACT and CONVERT Private and AirBNB Owners
Right now private owners are stressed and anxious and are looking for guidance, and AirBnB owners are facing empty properties and are needing tenants. In this session, we show you how to REACH both right now.
- How to source Private Owners using Facebook, Tenancy Applications, and more.
- How to effectively sell your full management services to a private owner that likes to manage their own rental property.
- How to create a useful ‘toolkit’ to assist and add value to Private Owners so you become their ‘go-to’ expert.
- What are some of the best ways to find Airbnb owners right now and offer your services and advice?
This webinar will be presented in July and recording available straight afterward.
Session #8 – How to create HIGH IMPACT Instagram and Facebook Posts that IMPRESS your prospects
Facebook and Instagram are all about building your profile, educating and influencing your audience, and creating the perception that you DOMINATE in your marketplace. IGT has spent years successfully using Facebook and Instagram to grab attention, create high engagement and generate a consistent and steady stream of business leads.
- The FIVE essential ingredients that ensure a post will go VIRAL and get you heaps of FREE organic reach. YES, a VIRAL post using organic reach is still possible!
- How to create the perception that you are the DOMINANT market leader, no matter how small your agency is against your competitors.
- Understand the real reasons why posts get no engagement so you can ensure you don’t make the same mistake.
This webinar will be presented in July and recording available straight afterward.
Session #9 – Influence OWNERS with your Virtual Leasing technology
It’s been proven that if you are using more advanced forms of leasing technology like 360 cameras and even virtual reality to lease a property that owners will transfer their business to you if they perceive that their agents are not doing enough.
Michael Sanz has been a leader using this technology in PM now for ten years, and in this session, he’ll teach you everything he’s learned with how to use leasing technology as one of your most effective points of difference to influence the owner to sign up with you.
- Effective ways to ATTRACT MORE QUALITY, QUALIFIED TENANTS FASTER than ever, and reduce the amount of time spent with those non-qualified. This will give you a more effective point of difference to win new business.
- How to easily promote your RENTAL PROPERTY MARKETING STRATEGIES in a listing appointment so that your agency becomes ‘the obvious choice’, rendering any fee concerns obsolete.
- An easy and better set up of the tenancy to MINIMISE DAYS ON MARKET, REDUCE your vacancy rate, and MAXIMISE RENTAL RETURNS for the owner.
This webinar will be presented in August and recording available straight afterward.
Session #10 – The TEN BEST ever Points of Difference that totally IMPRESS!
Being EQUIPPED with the best points of difference out there really does decide whether you’ll compete with cheaper fees or instead you’ll focus on higher fees and compete on value and service. In this session, we unload the very best and most effective points of difference we’ve seen work in the marketplace. If you’re into getting FULL FEES and proud to be ‘more expensive’ in your marketplace, you’ll love this session!
This webinar will be presented in August and recording available straight afterward.
Session #11- The TEN BEST SCRIPTS to overcome Owner Fee Objections
In this session, we bring out the very BEST responses we have for the most difficult fee objections you’ll likely get thrown at you. Owners will always ‘try to negotiate a better deal with you so it’s always in the way you RESPOND that determines how well you’ll succeed in maintaining your full fee structure.
- Learn effective scripts to overcome ‘But the OTHER agent is cheaper’
- How to use points of difference as leverage to maintain your full fees.
- Know what’s the best method in learning scripts so they flow naturally when you get ‘popped the question’ by the owner with ‘will you go cheaper’.
This webinar will be presented in September and recording available straight afterward.
Session #12- Learn from the GROWTH EXPERTS plus Q & A
Here we open up to a live Q & A time plus also present to you those that have implemented this training and made it work. Learning from others who have succeeded in this time is a fast track way to accelerate your own growth success so you can climb out the other side of this crisis on top and out in front of your competitors.
This webinar will be presented in September and recording available straight afterward.
Got any queries?
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